amex rose gold x ubereats

valentine’s day campaign for the launch of the rose gold amex, featuring a limited-edition fuku chicken sandwich and curated treats delivered across new york city and los angeles. bold, cheeky, and tightly branded, with gold-dusted buns, rose gold cookies and custom “love at first bite” packaging.

location new york city + los angeles

concept curation d1 agency

creative production & project management janel higgs